Business Communication

In the new Master’s Program in Business Communication, students learn how global corporations can use communication to achieve business success and live up to their social responsibility at the same time. Factors like management skills, language comprehension, and intercultural as well as media competence are particularly important in this context. These skills are necessary if communication is to be part of a company’s value creation process in a digitally connected world.

5 reasons to study BizComm

• BizComm is key to making businesses thrive

• Combining communication, culture, and language

• Cross-cultural and interdisciplinary scope

• Navigate business & society through communication

• Working on actual cases with real companies

The internationally oriented, interdisciplinary Master’s Program in Business Communication gives graduates a clear advantage on the job market thanks to the combination of a business and economics background and expert communication skills. BizComm equips students with the know-how they need to communicate effectively on all available channels in a digitally connected world – whether in a reel, a tweet, or a press release.

The program focuses on media and intercultural competence as well as diversity, and on how to use these skills strategically in corporate communications. Through interactive teaching, methods and concepts are not just learned in theory but also applied in practice by using simulations and conducting research projects in cooperation with corporate partners.